Impulse Buying

Shopping is a exciting experience for many but some people take it too far and buy unnecessary items. It is nice to be able to purchase the necessities but one must have self control. Too often shoppers buy more than they need and there desires become larger than their bank accounts can hold.  The National Institute of Mental Health calls impulsive buying is a borderline psychological disorder. Impulse buying is defined as someone spur of the moment, unplanned decision to buy an item, made just before a purchase. This sudden desire to purchase more items is a psychological problem triggered just by seeing simply the product or seeing a very persuasive and convincing item. The act of just walking past advertisements cause people to buy things they don’t need.  Product advertisement is one of the most persuasive methods in our society. Companies have such creative ways to phrase or decorate items to catch customer’s eyes and persuade them to purchase their products. Sadly, people just are not smart or strong shoppers. Too often we do things like go into a store with the intent to only buy one or twp items and come out with bag loads of things we had not originally intended to purchase. This shows how unnecessary some of the things we buy are. Impulsive shopping not only affects people mentally but it puts an economic strain on people. Impulsive shopping leads to buying more then one needs and when that occurs people end up going over their budget. Getting debt and having bad credit are all possible affects of impulsive shopping and we just have to learn to be smarter and stronger shoppers os that we don’t harm ourselves or our bank accounts.